Two of the people approached me in January 2012 about a website, they are building for staff of embassies based in Denmark. They wanted to highlight the experience of foreign staff in Denmark. Their idea was also to extend this to other countries. Initially, they approached me for content publication from my blog, but then asked me for analyzing business case for their website.
I have listened to their plans and then checked their website. My strong recommendation was to move the website in another direction since embassies staff will not add any business case to website. I have given some other ideas to modify their targeted audience.